A brand logo can be described as the face of a company and in most cases, is the first thing that a potential customer will notice about your business and its overall operations.
A logo is a point of recognition for clients and an important foundation for the branding of your company and the entire brand structure. It is often said that customers form an opinion about a company within seconds of visual contact and a well-designed logo should convey your best qualities, directed target audience, goals and the experience that you’ll provide a potential client.
Working with a client to design a brand is a very in depth process where often times, the client and their business is at its most vulnerable stage. This step in planning takes a business to the next level and it’s crucial that together we build a visual story that remains iconic and true to your brand through ever changing times.